There are so many home based businesses online… Which is the best? How do we qualify?Many people have come up with different judging criteria. People tend to compare the different business models, and everyone says his or her business is the best! The truth is different business models will suit different groups of people. It is virtually impossible to find a business that can satisfy everyone.Most netpreneurs or online marketers are involved in more than one business online, and they will choose one of the businesses and label it as the primary business. However, it is not uncommon to find that the primary business undertaken may not be the main stream of income at all, and doing business online boils down to doing internet marketing for it to be worthwhile.The most vibrant of online businesses would have something to do with internet marketing. Qualified leads, autoresponder system, squeeze pages and traffic generation are all examples of business dealings that have something to do with internet marketing…Anything to do with marketing and web traffic generation will essentially be the most sensible and sought after businesses. It doesn’t, however, mean that businesses selling real products and services that are not related to marketing and traffic generation are not perfect businesses.Health products, games, education, sports etc. are all revenue generating businesses too! So, what is the best business for us? We will never know until we’ve taken the first steps to check things out and literally take the calculated risks to join a business whenever a business opportunity is presented to us.Do we then need to join all the businesses being presented to us? Of course not!Sometimes, the best business for us may not be something we’re familiar with. Usually, we prefer to look for a business that we have a particular interest in. Whatever it may be for you, the key to finding the perfect business is in the reason why we’re looking for a business.For instance, John searches the internet for a home based business so that he can work from home. He doesn’t enjoy his current job and is surfing the internet for a way to earn a full time income away from his boss. Sometimes, the question we need to ask ourselves is this: Are we really looking for another job or are we looking to be our own boss?If you’re looking for another job, then being your own boss may not suit you. When you run a business, your focus is in growing the business, and you need to be disciplined to do only what is necessary, be focused on the big picture and on how to integrate your business processes for growth, and be able to delegate or outsource jobs out to other people in order for yourself to be free from unproductive use of time which is the only irreplaceable resource.When you want a job, you’re looking to use your time to perform a routine task in order to be paid for the time you spend on the task. Well, there are many who have chosen to run a business online, but they are running it as if they were doing a job. It is a common mistake for someone looking to run his/her own online business to end up doing another job. Even for some who are making quite a killing online are killing themselves in the process… So, when someone comes along to enlighten them that they can actually take a break, they may find that quite a difficult thing to do!The job mindset has not been converted to the boss mindset yet. So, beware! Most online businesses can actually become the worst jobs in the world if we start undertaking it as if it were another job. It is such a thin line… The people who are truly enjoying themselves being their own boss are those who understand how to leverage their time and know the difference between a job and a business.Once we know what we’re actually looking for and have the correct mindset in place to run a home based business online, then the next question would be… What are the online businesses available for our taking?Basically, it boils down to SALES. Be it a product or service, we need to SELL it to make money and be in business. Internet Marketing is just part and parcel of this most avoided word… If we are good at marketing over the internet, then we can truly do business online, whatever we SELL. Note, even preselling is a form of selling disguised in the word marketing… In preselling, we prepare the customer to be sold via reviews, “unrelated” topics that will lead the customer to appreciate and see the reason for buying etc.To me, the Best Home Based Business Online must be one that provides us with the essential internet marketing system that most online business seekers need… and this system must be tested to work and be reviewed time and again. It must also be a good income stream with reliable support and a good and solid compensation plan.Well, some time ago, I have found a business that will basically teach anyone how to fish and it meets all the requirements that I’ve personally had in mind. I then joined it right away to see if it is what it claims to be. The point is this: I could have easily chosen to sit and watch the opportunity pass me by… but because I took action, I was able to find out that it’s indeed the perfect business for me.If we don’t check things out and take calculated risks, there’s no way to find out what’s Best for ourselves. To me, it’s a dream business for almost anyone, but I can’t say the same for everyone. Thus, what’s Best is actually subjective and we need to learn to respect the different perspectives held by others and not be pushy about what we view as the Best. When we keep an open mind, we might begin to understand why another person’s Best is something else.So, when someone rejects your offer, never be discouraged. The business is most probably not suitable for him/her. Instead of imposing your views, move on… There are many fishes in the ocean of life =)Let’s look at the Big Picture. If everyone sees the same Best, the world would be quite boring… Don’t you think?With all that said, our BEST today may not stay at the top position tomorrow! It is important to realise that the internet landscape changes very quickly so that we are prepared to adapt to such changes. Cheers!